MVP Development and Pilot Space Launch
162,000 EUR — 60% of the budget
This is the largest and most crucial investment in our market entry strategy. We are focusing on building the technological foundation and real physical locations that will serve as proof of concept for future investors and partners.
The development of a basic online platform and CRM system will ensure efficient management of bookings, customer experience, and operational processes. The mobile application will allow users to quickly find, book, and pay for spaces in real-time.
MVP testing will take place directly in the pilot locations, which will allow us to gather valuable feedback from real users and make necessary adjustments promptly.
"Pilot spaces are not just hostels, but living laboratories for testing our business model."
Technology Platform
CRM system and mobile application for booking, communication, and community
Testing in Real Conditions
Collection of data and metrics from real users
Three Pilot Spaces
Warsaw, Krakow, Wroclaw — strategic locations
🎯 Key Goal
To create the core system that will confirm the concept's logic, scalability, and monetization potential. To establish a practical foundation for financial and logistical planning in subsequent development stages.
Legal Formalization and Financial Model
40,500 EUR — 15% of the Budget
Professional legal and financial formalization is the foundation upon which investor trust and business sustainability are built. We are investing in creating a robust corporate structure that will withstand the challenges of scaling and international expansion.
Engaging highly specialized investment lawyers ensures that our structure will meet the highest international standards and be optimized for capital raising in subsequent rounds.
01
Investment Documentation
Legal support for SAFE/Convertible Note for the pre-seed stage
02
Corporate Structure
Development of an optimal legal structure in selected jurisdictions
03
Registration and Documentation
Official company registration, founding documents, co-founder agreements
04
Intellectual Property Protection
Trademark and copyright registration
05
Financial Planning
Consulting on tax planning and optimization
06
Financial Model
Development and testing of a detailed financial model considering regional specifics
Consolidated Financial Model
We are creating not just a spreadsheet with forecasts, but a comprehensive financial model that considers the specifics of each development stage, regional market characteristics, and various scaling scenarios.
The involvement of highly specialized international corporate finance experts ensures that our model will meet the expectations of institutional investors and venture funds.
🎯 Key ObjectiveTo establish a secure legal framework for future investments and development, ensure a transparent ownership structure, and a stable financial model that guarantees the protection of all stakeholders' interests during scaling.
Operational Costs and Team
40,500 EUR - 15% of the budget
Investment in people and infrastructure.
A startup's success is 80% dependent on its team. We understand that talented professionals are our most valuable asset, which is why we provide competitive compensation for key team members. This will ensure their full dedication to the project and motivation to achieve ambitious goals.
Team Compensation
Competitive salaries for key specialists: Technical Director, Product Manager, Operations Manager, Financial Controller
- Base compensation with stock options
- KPI-based bonus system
- Medical insurance and social benefits package
Administrative Expenses
Professional accounting and legal services, office space rental for the team
- Monthly accounting services
- Office space in a central location
- Utilities and office equipment
Technological Infrastructure
Necessary licenses, subscriptions for professional software and services
- Cloud services (AWS/Google Cloud)
- Tools for development and project management
- Subscriptions to analytical platforms
🎯 Key Objective
Ensure stable team operations during the critical first 12 months of project development. This period will allow us to achieve key milestones: launch the MVP, open pilot spaces, and prepare for the seed round.
Marketing and Crowdfunding
18 900 EUR — 7% of budget
Marketing strategy at the pre-seed stage is not just about product promotion, but also about validating the business model through real market reaction. We use crowdfunding not so much to attract funds, but to test demand and build a community of early adopters.
A crowdfunding campaign on the iFundWomen platform will serve as our social proof — demonstrating that the concept resonates with the target audience. A successful campaign will create momentum and attract the attention of institutional investors.
Digital Presence
Professional website, campaign landing page, video content, and visual materials
Crowdfunding
Launching a rewarding campaign on iFundWomen with exclusive offers for backers
Digital Promotion
Targeted advertising on Google Ads, Meta, and PR in startup communities
3
Promotion Channels
Integrated marketing strategy
5K
Target Audience
First followers and ambassadors
12
Months of Activity
Continuous audience engagement
🎯 Key GoalTo test the reaction of the global market, form the initial core of a loyal audience (ambassadors), and obtain convincing social proof through user engagement and crowdfunding campaign support.
Market Research and Partnerships
4 500 EUR — 1.5% of Budget
Strategic investments in knowledge and connections that will accelerate our growth and minimize risks during scaling.
While this is the smallest budget category in terms of size, it holds disproportionately high importance for long-term success. A deep understanding of the market, the right choice of locations, and strategic partnerships can become decisive factors that differentiate us from competitors.
Market Analytics
Detailed research of potential cities for expansion, competitive landscape analysis, and study of local trends in hospitality and flexible workspace. Assessment of demographic indicators, purchasing power, and business climate in target regions.
Startup Ecosystem
Active participation in industry-specific exhibitions, accelerators, and startup programs. Networking with potential investors, partners, and mentors. Project presentation at pitch sessions and industry conferences to increase visibility.
Expert Consulting
Engaging highly specialized consultants in critical areas: HoReCa operations, architectural space planning, sanitary norms and standards, SMM, and digital marketing. Professional expertise will help avoid costly mistakes.
🎯 Key Goal
To prepare for scaling and the next seed round through deep market understanding, forming strategic partnerships, and integrating into the global startup ecosystem. These investments will create a strong foundation for rapid growth.
Reserve and Financial Flexibility
4 500 EUR — 1.5% of budget
Intelligent financial planning always includes a buffer for unforeseen circumstances. In the dynamic world of startups, flexibility is a competitive advantage.
The reserve fund is not just a "safety cushion," but a strategic tool that gives us the freedom to react quickly to new opportunities and unforeseen challenges. This could include sudden currency fluctuations, unexpected tax payments, urgent repairs in pilot locations, or, conversely, an unexpected opportunity that needs to be seized immediately.
Currency Risks
Protection against exchange rate fluctuations when operating in different jurisdictions and currencies
Tax Obligations
Coverage for unforeseen tax payments and fees in various countries
Operational Contingencies
Urgent repairs, equipment replacement, additional licenses and permits
Strategic Opportunities
Co-financing grants, participation in educational programs, unexpected partnership proposals
Why is this important?
Startup history shows that the most unexpected situations arise in the first few months. Companies with a financial buffer can turn challenges into opportunities, rather than crises.
Transparency of Use
Every expenditure from the reserve fund will be documented and approved by the board of directors. If the reserve is not fully utilized, the remainder will be allocated to accelerate key tasks.
🎯 Key GoalTo ensure financial flexibility and the ability to make quick decisions without threatening core operations. The reserve fund is our insurance policy and a tool for leveraging unexpected opportunities.